Merchandising Services

Whether you are a manufacturer or retailer, the Wallace & Carey sales merchandising support team has the expertise to help you gain that essential competitive edge. Market share is the key to success and increasing distribution is the key to a larger market share.

A concentrated effort to broaden distribution can greatly improve your sales volume, market share and reduce out-of-stocks. Wallace & Carey has highly motivated and well-trained sales merchandisers prepared to contact selected retail outlets and represent your company and products.

Consider using our professional sales team the next time you need a new product launch, distribution drive, trade awareness program, seasonal program, or booking drive. We can make a difference.

Feedback, Retail Audit, Merchandising

The importance of merchandising cannot be overemphasized. Your product faces enormous competition and you want the consumer left with no doubt that your product is the one to buy. The only truly effective way to bring your product to the attention of the consumer is through effective merchandising, which includes top quality displays. With the Wallace & Carey experts on your side, the rewards can be tremendous.

Our merchandising tools include: product re-lines, product plan-o-grams, point-of-sale material placement, and product recalls, just to name a few. We can also provide in-store displays, on-shelf product decals, off-shelf displays, off-shelf with sign/price cards, and counter displays.

Market Research and Audits

To gain and maintain the edge over the competition, you must be constantly aware of their activity in the marketplace. Therefore, feedback about what is happening in markets where you operate is vital.

Wallace & Carey can conduct general or specific retail audits, which provide you with valuable information such as: out of stocks, product facings, in-store competitive activity, inventory audits, retail price checks, in-store locations, and display activity.

We provide comprehensive and rapid feedback on your project in the form of a summary of the specific information you requested. Additional information could include: market placement, units sold, merchandising accomplishments, and P.O.S. placement.

In today's aggressive marketplace, you must be able to react to every opportunity that presents itself. Take advantage of the opportunities provided by Wallace & Carey and see increased sales volumes, better product distribution, and a higher market share.

The assistance you need is only one phone call away. Just call Wallace & Carey and ask for details about our Sales Merchandising Services.